It is a process of assessing market shares, consumers needs, competitions over product, pricing points, margins over price points, budget/cashflows, and sampling.

This one is directly proportional to the right supplier. With our team placed in the on-ground (CHINA), the best sourcing market we get the most market competitive rates for the product in-order to secure long term margins.

It contributes greatly to the advertising factorials broadly taken as click-through-rates further also known as page sessions.

This area requires a complete strategy and budget control in order to create the strategy depending on the niche in order to take it to the top of the page, at the end ORGANIC orders should be of high percentage.